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Worth the Wait AND Weight

Tough call. What’s more important, official government paperwork OR a website?


To this day we’re REAL THANKFUL for ALL the hard work our buddiesput in to help us fill out the IL Secretary of State documents, IL Attorney General files, and IRS 501(c)(3) paperwork; all together a total of 43 pages!! Even with all those hours, when we talk to folks (outside of large corporations who are looking to make formal partnerships), they usually ask to see our website.

Here’s what a lot of hospitals and/or groups consider before they ask to see our site:

  1. Groups Think. Wait! Here’s a non-profit we can “work” with that’s 100% free ANDwe can do it from our office AND we can impact disheartened children across the globe. Also, we can write about it on our blogs and put our logo up on their site……and yes it’s free. I don’t believe it, I need more information. “Can I see your website?”

  2. Hospitals Wonder. Hold on there’s a mythical organization that did A LOT of searching to find our small hospital. Then they’re claiming they’ll send us a card for EVERY one of our patients at least once a quarter and try to get us any language we want. All we have to do is ‘pinky promise’ that we’ll deliver the cards room to room. I don’t understand. “Do you have more information on your website?”

    1. Side note. Even with his unlimited mobile to mobile minutes, one of our team members STILL went over his monthly minutes since he was on hold and switched from desk to desk at small hospitals because they’d never heard of this type group. J


Due to those requests, we’ve been trying to get the site live for AWHILE. Here are some of the steps:


  1. March 2013. Met someone who loved what we did and told us they’d build a custom site 100% for free. They got started and here’s a screenshot of the where we left off:


  1. May 2013.Personal connection reached out to let us know they loved what we did and would help. They let us know they’d do the designing for free. Unfortunately we were unable to get things finalized.

  2. June 2013. During a workshop about ‘Search Engine Optimization’ we met someone who led a company who creates renowned websites. We told them about our goal….they told us we were too small.

  3. October 2013. We knew someone, who knew someone, who knew someone who may be able to help us. Unfortunately that fell through. L

  4. November 2013. After a presentation at an event, a company reached out to us via Twitter saying they would give us a good rate to build our site. After reaching out a couple times we got an estimate. They updated us that they couldn’t give us a flat amount. They gave us a range of what they expected it to be, but told us we’d get an hourly rate with a max price. We originally expected the site to be live in December 2013. Then March 2014. Finally, and thankfully, it went live at the end of April. Turns out it was more expensive than we hoped.



Even with the long wait we’re VERY EXCITED. Now when we call and chat with hospitals or connect with new organizations we can say, “Yes. You can find more information on the ‘How To’ section of our website.”

So although the cost was slightly ‘heavier’ than we had hoped and it took A LONG time to get finalized, getting the website up was Worth the Wait & Weight!



To see more pictures and stories please check out our website www.cardzforkidz.org, like us on Facebook page, follow us on Twitter , visit our Google+ page, or visit our LinkedIn page!

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